This February, head to Eastleigh for a fantastic family day out on a free, magical augmented reality trail to track down ten Mexican folk-art inspired creatures in AR thanks to the Welcome Back Fund.
Hidden around Eastleigh Town Centre are 10 magical Mexican folk-art inspired creatures to find. Simply scan the QR codes to collect digital stamps, learn the story and take selfies with them in augmented reality.
The use of augmented reality means that players can not only discover the characters on boards situated around the town centre, but can also see them burst to life right in front of them. This event will encourage families to come into the centre for this safe, socially distanced event. This engaging and fun trail is a story driven experience that players can complete in any order and will encourage families to come into the centre whilst getting out, getting some exercise, and discovering hidden parts of Eastleigh.
The ‘Alebrije’ AR Trail is positioned around the town centre with ten magical creatures to find. Alebrije is a form of folk art that originated in Mexico where animals, both real and fantastical, are ornately decorated with colourful patterns and motifs. The ten creatures on the trail have been specially commissioned for the trail and five of them have been modelled in 3D for augmented reality. Once players open the AR they can take selfies or even record movies with the creatures.
Start the trail by going to www.alebrijetrail.com and selecting Eastleigh as the location.
To take part:
- Visit the website to see the trail map
- Hunt down the creatures
- Scan each of their unique QR codes with your smartphone, learn more of the story and take a hilarious selfie with the creature in AR.
- When you’ve found them all, download your free e-book to learn the conclusion of the story.
The trail runs from Saturday 5 Feb – Saturday 5 March 2022.
To find out more about the trail, visit the website.